Here’s an incomplete compilation of stuff I’ve written across the web, excluding ghostwritten work.
Demand Curve
- SaaS Growth Through Good Old-Fashioned Outreach with Bernard Huang of Clearscope
- Marketing Psychology: How to Influence Buyer Behavior
- How to Use Personalization to Grow Your Business
- What Is Brand Marketing? & How to Build Your Brand Identity in 5 Steps
- Cold Outreach 101: How to Send Better Cold Emails
- Cold Email Subject Line Do’s and Don’ts (Plus, 36 Examples)
- Email Segmentation: How to Personalize Your Campaigns for More Conversions
- Email Deliverability Essentials: How to Get More Emails into Your Recipients’ Inboxes
- Facebook Ads Targeting Options: All the Ways to Reach Your Ideal Customer
- Google Display Ads: The Expert Guide for Increasing Your Reach
- YouTube Advertising in 2022: How to Grow Your Business with YouTube Ads
Business & Marketing
- Avoid these 10 copywriting mistakes to get more conversions (TechCrunch)
- How I Became a Content Marketer Without a Marketing Background (Superpath)
- How Millennials Consume Content (& How to Better Engage Them) (Search Engine People)
- Is Less Really More in Digital Marketing? Short-Form vs. Long-Form Content (Ninja Outreach)
- 6 Shopify Success Stories and the Lessons We Can Learn from Them (Wise Pops)
- The Definitive Guide to Ecommerce Email Marketing (Wise Pops)
- The 5 Best Ecommerce Case Studies to Learn From (Tidio)
- 9 Product Description Examples to Win Over More Customers (Ecommerce CEO)
Personal Finance
- How to Conduct a Financial Checkup (aSweatLife)
- How do I quit my job? (The Ladders)
- 10 tips for making your next salary negotiation more productive (The Ladders)
- International Money Transfer Fees: What You Need to Know Before You Send (Remitly)
- Understanding Exchange Rates: A Guide for Anyone Sending Money in 2021 (Remitly)
Health and Wellness
- Does Cohabiting Improve Your Health? Like Relationships, It’s Complicated (She Knows)
- How Your Social Relationships Affect Your Health (aSweatLife)
- 6 Ways to Take Care of Your Mental Health at Work (aSweatLife)
Culture
- 9 Essential Dishes for Celebrating Lunar New Year in Taiwan (Taiwan Data Stories)
- Asian and American: Looking for Identity at Home and Overseas (An Injustice!)
- Why Women Apologize So Much—And How to Stop (aSweatLife)
- Mid-Autumn Festival: An Insider’s Guide (Remitly)
- Study: Gender Equality in Nordic Countries Led to Economic Growth (Fairygodboss)