Hi, I’m Joyce!

A little about me:

I’m a B2B content writer currently writing for Demand Curve, a Y Combinator company focused on educating entrepreneurs and startup founders. In this role, I like to think of myself as a growth journalist—I research and write about actionable tips and strategies brands can use to grow their business.

Fun fact: I started my career as a nonprofit grant writer before stumbling into content marketing. I love content marketing because it combines three of my biggest interests—writing, creativity, and the social sciences.

Before Demand Curve, I was the one-person marketing department at Compose.ly, a B2B content creation company that matches businesses with vetted freelance writers.

I nerd out about search engine optimization (SEO), writing, and editing. My favorite topics to write about include digital marketing, personal finance, SaaS, business/ecommerce, and health and wellness. My work has been republished by major outlets like The Ladders and Skillcrush. (You can find samples of my writing here.)

I love to work on all kinds of projects on the side. That includes:

Want to get in touch about a project? Feel free to send a message or reach out on LinkedIn.


Kind Words

“Joyce is the best writer we’ve worked with, and she makes my job as content manager so much easier. Her stuff doesn’t need editing, she gets our brand, and she deliver heaps of value to our niche audience.” –Monika Bencatova, Involve.me

“Managing external contributors is usually a pain. Working with Joyce was super smooth and I love the outcome… [She] made the whole process so easy!” –Greg d’Aboville, WisePops